Reckitt Hygiene brand Aerogard has launched a new variant of its insect repellent and associated campaign in partnership with Host/Havas.

The ads, designed for TV and online, show all the alternative attempts used by the hapless Murphey Family as they try to keep the bugs at bay with common and not-so-common natural remedies, from onions to fly swatters and essential oils. The campaign went…

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