AJF has released its latest campaign for optical retail brand Specsavers, continuing its trend of paying homage to cowboy films.

The campaign marks a continuation of the ‘Should’ve gone to Specsavers’ brand positioning.

In the 45-second spot, two cowboys squint at each other in a typical Western-style showdown. They shoot at each other, missing, before it is revealed by a woman in…

Click here to check original article.

Leave a Reply

Your email address will not be published.

You may use these <abbr title="HyperText Markup Language">HTML</abbr> tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>